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Philips Retail 
Category Management

While electronic giants Philips are no strangers to hosting numerous retail spaces world wide, I had the pleasure of assisting with the launch of their Wellington retail space in New Zealand.

 

My Role: Once designated with a planogram of their products, I selected and retouched photography, made sure the Philips branding was consistently applied to the approved prints (as directed by strict brand guidelines). I also created category management graphics which were placed amongst the various islands.

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